United States / Jun 10, 2024 / Tribeca Film Festival
Overall average
5.0/10
Trailer

Videos
Plot
The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.
Genres
Documentary
Technical details
| Detail | Value |
|---|---|
| Original title | The Final Copy of Ilon Specht |
| Original language | English (EN) |
| Spoken languages | English |
| Production countries | United States of America |
| Status | Released |
| Production companies | Breakwater Studios, Traverse32 |
| Release date | 10 giugno 2024 |
| Production | Rachel Greenwald, Ben Proudfoot, Brendan Gaul |
| Editing | Tim Johnson, Monica Salazar |
| Assistant directors | Ben Proudfoot |
Release dates
Premiere
Digital
Brazil / Oct 14, 2025
Editorial content to complete
6 sections to complete. You can show them now and start filling them in.












